Charles Schwab

Why did Andrew Carnegie pay a million dollars a year, or more than three thousand dollars a day, to Charles Schwab? Why? Because Schwab was a genius? No. Because he knew more about the manufacture of steel than other people? Nonsense. Charles Schwab told me himself that he had many men working for him who knew more about the manufacture of steel than he did.

Schwab says that he was paid this salary largely because of his ability to deal with people. I asked him how he did it. Here is the secret set down in his own words - words that children ought to memorize instead of wasting their time memorizing the conjugation of Latin verbs or the amount of annual rainfall in Brazil - words that will all but transform your life and mine if we will only live by them:

“I consider my ability to arouse enthusiasm among my people,” said Schwab, “the greatest asset I possess, and the way to develop the best that is in a person is by appreciation and encouragement.”

“There is nothing else that so kills the ambition of a person as criticisms from superiors. I never criticize anyone. I believe in giving a person incentive to work. So I am anxious to praise but loath to find fault. If I like anything, I am hearty in my approbation and lavish in my praise.”

That is what Schwab did. But what do average people do? The exact opposite. If they don’t like a thing, they bawl out their subordinates; if they do like it, they say nothing. As the old couplet says: “Once I did bad and that I heard ever/Twice I did good, but that I heard never.”

How to Win Friends & Influence Peopleamazon.com

Dale Carnegie

ISBN 0-671-72365-0



PART ONE - Fundamental Techniques in Handling People

2 - The Big Secret of Dealing with People

pp 24-25

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